Digital experience technology is the set of tools and solutions that enable businesses to create engaging, personalized, and seamless digital experiences for their customers across multiple channels and touchpoints.
Digital experience technology refers to a wide range of software solutions and tools that are designed to help businesses create and deliver compelling digital experiences for their customers. These solutions typically include content management systems, customer relationship management platforms, analytics tools, and other frontend and backend technologies. The goal of digital experience technology is to enable businesses to create personalized, relevant, and consistent experiences for their customers across multiple channels and touchpoints, such as websites, mobile apps, social media, email, and more.
Our recent survey examines technology trends and what's coming next for ecommerce teams looking to deliver engaging customer experiences.
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