Fastr by Zmags Blog

Selling furniture online presents a unique challenge to digital marketers – how to enable customers to experience the products without actually physically seeing or touching them. Furniture is a risky item to buy online: it’s expensive, often big and can ...

Aerosoles is reaching out and trying to connect with the millennial audience, a group that demands fresh, engaging content. To that end, their latest digital experience – the Aerosoles Fall Collection – is a home run. The beautifully immersive experience ...

Engaging eCommerce content comes in many forms — imagery, video, user generated — the list goes on. The focus is typically on the product that a retailer wants to showcase rather than the person making the purchase. While this type of content is valuable,...

With more than 50 percent of in-store sales being influenced by digital channels in 2015 alone, it is a crucial time for retailers to provide their customers with the most intuitive digital experience possible across all channels. In a recent Demandware a...