user experience

richer experiences

Rich Content, Richer Experiences

Rich Content and Richer User Experience As a content marketer, you know design is everything. You also know that rich content contributes to an elevated user experience and higher conversion rate. Producing a dynamic and refined user experience is at the top of every digital marketer’s task list. In fact, Forrester Research estimates that a well-designed UX…

Customer Trust Ecommerce

Why Is Visual Search Increasing Customer Trust?

In every relationship, trust is the most important factor. Consumers need to trust the quality and integrity of the brands they buy from in order to complete the buyer’s journey.  at a time when consumer distrust is on the rise in the ecommerce sphere, brands are quickly adjusting how they amend their customer relationships.   A study…

mobile content strategy

New Notification: Mobile Content Strategy For 2019

By the end of 2017, it was suspected that mobile would account for 24.4 percent of overall ecommerce revenues[i]. Now in 2019, the number of mobile-commerce transactions will overtake e-commerce transactions globally by 2019, according to a forecast by 451 Research provided to Mobile Marketer. There is now an increased demand for your content to translate to a…

customer experience

3 Unique Ways to Improve Customer Experience

Any kind of retail shopping can be stressful. You see a pair of shoes you like that are precisely priced at $87.85 so you, the shopper, consider buying the new shoes in two different colors. Five minutes into your internal debate, the brand’s website sends a pop-up page saying if you act in five minutes you get…

Halloween Ecommerce Sites That Are Scary Good

The most important question has come again. The time has come to start thinking about what you are going to be for Halloween. Are you going to be something classic? Spooky? Funny? Punny? More so, for those who aren’t the craftiest people buying a costume seems like the best option. Turning to the internet can sometimes be…

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