Answer: it’s your partner relationship! First and foremost, Happy Valentine’s Day. With so much love going around today, let’s not forget to send some flowers to your company partners. So, with that in mind, let’s review some of the top necessities for a successful partner relationship. Corresponding Goals You need to see eye-to-eye with your…
Do you feel like your marketing strategy is stuck in 2018? Is your content looking dated? It might be time to get a different perspective and some headspace. Grab your headphones and plug-in to the top ten marketing podcasts of 2019. Mixergy “Mixergy is where the ambitious learn from a mix of experienced mentors through interviews and…
By the end of 2017, it was suspected that mobile would account for 24.4 percent of overall ecommerce revenues[i]. Now in 2019, the number of mobile-commerce transactions will overtake e-commerce transactions globally by 2019, according to a forecast by 451 Research provided to Mobile Marketer. There is now an increased demand for your content to translate to a…
With the holiday season upon us, brands and marketers are struggling to find ways to stand out from their competition. But November is introducing various interactive trends to enhance the customer experience. From AR tarot readings to immersive skincare pop-ups, check out our favorite interactive trends of the month! Bring Out the Big Brands Coca-Cola’s…
As I am currently having the worst moving experience ever, online homeware shopping is a saving grace. With furniture shopping switching to online experiences, the customers’ hassles are being resolved at the click of a button. Through various new approaches, online homeware stores are creating new approaches to hone and showcase their unique customer shopping experience. Welcome…
Please restrain your eye-rolls at the mention of millennials and generation Z-ers. Honestly, it is impressive that you even clicked on this article (so thank you for that). But you can’t ignore the fact that they (myself included) are the largest percentage of the population with disposable income, AND they are now becoming the ecommerce generations.…
Recently, one of our fellow Zmags employees was a little too committed to our mission for fast ecommerce when she was pulled over for speeding this past week. This got me thinking about how a need for speed is becoming one of ecommerce top demands. Specifically, in the automotive ecommerce market, online consumer trends are expected to…
According to a survey from Kitewheel, “customer journey use cases that align with customer growth, such as loyalty and cross-sell, are growing exponentially faster (390%) than those focused on customer acquisition (28%) or conversion (119%)”[i] This means prioritizing engagement and customer loyalty is more important than ever for brands interested in long-term sustainable growth. The value of…