guided selling

holiday gift guides

Holiday Gift Guides: Crafting The Holiday Shopping Experience

There’s a reason the holidays are the biggest time of year for ecommerce brands. In 2017, over $106.1 billion was generated in online holiday sales – an incredible 14 percent increase from 2016. Naturally, this trend is expected to continue, with $123.4 billion projected for 2018 online holiday sales. The holiday shopping season will always be the…

time is money

You NEED To Read Our New Ebook – Time Is Money

It’s been estimated that 51% of digital marketers cite a lack of time as their number one barrier to content creation. But 61% of consumers say they are more likely to purchase from a brand that provides creative content. Marketers have to find a way to prioritize content without overwhelming their schedule. In this ebook, we break…

Shoppable quiz blog post

The Shoppable Quiz: Delivering A Guided Selling Experience

More than ever, retailers are prioritizing a guided selling content strategy. Brands want to guide shoppers to the right product through rich shopping experiences, instead of leaving them to their own devices with a product grid. One of the most efficient and engaging ways to do so is through a shoppable quiz. Shoppable quizzes take the guesswork…

Shop the look content

Shop the Look Content for Every Brand

Online shopping has evolved past the standard product grid. Shoppers are hungry for more – they want inspiration, straight from the brands they love. And when customers receive motivational content, brands are rewarded not just with revenue, but loyalty as well. One of the best ways to deliver this sort of inspiration is through shop the look…

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