ecommerce website design

New Interactive Content

New Interactive Content Types For 2019

Every digital marketer is looking for the best types of interactive content. While blogs, white papers, case studies, and eBooks are all great staples for generating leads but we’re all aware of the increasing demand for new interactive content. Dynamic web experiences are now key for creating a brands vision to life while generating greater overall value…

Content That Converts

Boost Revenue With Content That Converts

Content That Converts Today’s consumer wants to be wowed at every stage of the online shopping experience, which means delivering rich interactivity; in fact, it’s been estimated that interactive content generates 2X the revenue than “flat” content. Is your content strategy able to keep up? In this ebook, we break down five tips for any brand looking…

time is money

You NEED To Read Our New Ebook – Time Is Money

It’s been estimated that 51% of digital marketers cite a lack of time as their number one barrier to content creation. But 61% of consumers say they are more likely to purchase from a brand that provides creative content. Marketers have to find a way to prioritize content without overwhelming their schedule. In this ebook, we break…

Halloween Ecommerce Sites That Are Scary Good

The most important question has come again. The time has come to start thinking about what you are going to be for Halloween. Are you going to be something classic? Spooky? Funny? Punny? More so, for those who aren’t the craftiest people buying a costume seems like the best option. Turning to the internet can sometimes be…

interactive

Interactive Content: What You Need To Know

The demand is high for the next best thing in the ecommerce world. Late 2018 and 2019 is going to be all about utilizing shoppable, interactive content. What is this interactive content? It is imagery and media that integrates quick views to keep customers engaged in the digital experience throughout the purchase process. We pulled some quick…

Ecommerce inspiration

Interactive Content Spotlight: M&Co, Brooks Brothers, and NARS

Check out the latest installment of the Interactive Content Spotlight, a monthly roundup of the coolest and most cutting-edge rich content examples from around the web. We hope you get some ecommerce inspiration. Enjoy!   M&Co – Suitcase Style What it is: A shoppable buying guide Why we love it: This buying guide provides everything shoppers need for…

Ecommerce personalization Part Tw

Fake it ‘Til You Make It: Ecommerce Personalization

Now that we’ve established ecommerce personalization is the future of the customer experience, you might be asking yourself, “That’s great and all, but my company just can’t invest in that technology right now. So thanks for nothing!” Well, when in doubt, fake it ‘til you make it, right? Your brand may not be ready to deliver a…

Improve user experience through content

Improve User Experience Through Rich Content

Delivering an elevated and contextual user experience is at the top of every digital marketers’ to-do list. In fact, Forrester Research estimates that a well-designed UX could improve conversion rates by up to 200%[i]. But it’s not just conversions that improve when user experience is prioritized; when marketers improve user experience, bounce rates go down, while time…

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