Fastr by Zmags Blog

The frontend of a website is the part that a user or visitor interacts with directly – what they see and experience as they navigate between pages, scroll, and click. “As-a-Service" technologies allow a subscriber to get value out of a packaged offering w...

It’s no secret that ecommerce is big business. After experiencing a 27.6% growth in sales in 2020, in large part due to the pandemic, Statista projects global ecommerce annual sales will exceed $6 billion by 2024. 

According to eMarketer, in 2023, retail sales worldwide are forecast at $30.3 trillion, 4.5 percent more than in 2022, and a slight deceleration in growth rates.  However, the uncertainty of a looming recession and inflation have certainly impacted buyer ...

As the world of ecommerce continues to evolve and buyers’ expectations increase, businesses are looking for ways to differentiate themselves from competitors with optimized functionality, high-quality products, and a personalized digital experience. 

When it comes to search engine optimization (SEO), we’re all somewhat beholden to the All-Mighty Google. Placing on the first page of Google has significant implications for site traffic, conversions, and overall business performance.

As of 2022, 70% of all web traffic comes from mobile devices. That means, for those in ecommerce, developing a mobile experience that engages smartphone users and drives conversions is critical to the success of your business. In fact, research shows that...