customer engagement

Shoppable content + blog at Murad

Murad’s Customer Centric Content

Engaging e-Commerce content comes in many forms — imagery, video, user generated — the list goes on. The focus is typically on the product that a retailer wants to showcase rather than the person making the purchase. While this type of content is valuable, it often feels transactional and one-sided, showcasing the retailer’s agenda. Content is more…

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