customer engagement

Start Recording: Driving Sales with Video Marketing

  Remember that time you picked up a hobby (and thought you were really good at it)? Maybe it was crafting artisanal jewelry or whittling wooden furniture or carving soap or even concocting various slime products (yes, it’s a thing). Let’s be honest; we’ve all been there. But some people have the affinity to create a brand…

7 Fast and Furious Ways to Rev-up Automotive Customer Conversions

  According to Forbes Communication Council, ecommerce trends show that by 2020, 40% of the automotive industry will consist of millennials. With their consuming power gaining more influence, they will soon be the majority of car buyers. Coupled with the recent digital boom, shopcreator.com predicts that online expenditure in the automotive sector is on track to triple…

Ecommerce personalization Part Tw

Fake it ‘Til You Make It: Ecommerce Personalization

Now that we’ve established ecommerce personalization is the future of the customer experience, you might be asking yourself, “That’s great and all, but my company just can’t invest in that technology right now. So thanks for nothing!” Well, when in doubt, fake it ‘til you make it, right? Your brand may not be ready to deliver a…

Annoushka storytelling content

Annoushka: Crafting Rich Storytelling Campaigns

Removing Creative Limits The Annoushka brand is as much about its namesake, Annoushka Ducas as it is about its beautiful jewelry. The brand itself originates from her unique personality and aesthetic, with each piece a celebration of both the woman who designed it and the woman who buys it. Ultimately, the Annoushka brand seeks to provide jewelry…

Magento Content Examples

Rich Magento Content Examples: Murad, Tibi, and More

As more and more consumers choose to complete their shopping online, their expectations for that online shopping experience have evolved. This holiday season ecommerce sales are expected to grow at 15.3% this holiday season.  Customers want brands to go the extra mile and provide an online shopping experience that delights, while simultaneously guiding customers to the right…

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