content & commerce

AR and VR revolution

It’s A Revolution: An AR and VR Revolution

Augmented reality and virtual reality are revolutionizing the way customers shop throughout the buyers’ journey. And in 2019, AR and VR will be used commercially with the new Oculus headset, Oculus Quest. The Quest headset is predicted to sell three times more than its predecessor, Oculus Rift, and will offer a mainstream device for users to operate…

Content That Converts

Boost Revenue With Content That Converts

Content That Converts Today’s consumer wants to be wowed at every stage of the online shopping experience, which means delivering rich interactivity; in fact, it’s been estimated that interactive content generates 2X the revenue than “flat” content. Is your content strategy able to keep up? In this ebook, we break down five tips for any brand looking…

Pinterest 100 of 2019

Get to Pinning: Pinterest 100 for 2019

With the new year, the ever so popular social media platform, Pinterest has released the top “Pinterest 100 for 2019.” With its exuberant positivity on the internet, more than 250 million people use the tool to discover new ideas and themes. With the Pinterest 100 for 2019, Pinterest Newsroom stated: The way we know an idea is…

Content Marketing Trends

Content Marketing Trends of 2019

First and foremost, happy New Year! And with the New Year comes new content marketing trends. There’s nothing like a new year resolution that can boost your marketing strategy.  There are new tools and new strategies that are going to make 2019 a game-changing year. Still don’t believe in content marketing? This time last year, it was estimated that…

Top 10 Blogs of 2018

Looking Back: Top 10 Blogs of 2018

Here at Zmags, we had a great year. We wanted to take time to look back at 2018. So, we rounded up Zmags’ top 10 blogs of 2018! Get Inspired: Our Favorite Holiday Marketing Campaigns of 2017 The holiday shopping season kicks off long before Black Friday and Cyber Monday – to stay ahead of the game…

Black Friday Ecommerce Strategies

Recap of 2018 Black Friday Ecommerce Strategies

You thought Black Friday was over. You thought you could relax and focus on the rest of the holiday season. Well, sorry to trigger you but we have the most recent stats from Black Friday 2018. And this year was record-breaking: $3.7 billion on Thanksgiving, $6.2 billion on Black Friday, and $7.9 billion on Cyber Monday. Here…

holiday gift guides

Holiday Gift Guides: Crafting The Holiday Shopping Experience

There’s a reason the holidays are the biggest time of year for ecommerce brands. In 2017, over $106.1 billion was generated in online holiday sales – an incredible 14 percent increase from 2016. Naturally, this trend is expected to continue, with $123.4 billion projected for 2018 online holiday sales. The holiday shopping season will always be the…

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