Ecommerce Best Practices

Podcast

8 Essential Podcasts Every Marketer Needs To Know

I would just like to say, you’re welcome. I have scoured near and far all types of podcasts to deliver the most comprehensive list of top 8 podcasts all marketers and business builders should know.   The Glossy The Glossy is a weekly talk examining how technology coincides with fashion and retail industries. Hilary Milnes brings on…

healthcare content working

Healthcare Content Marketing

It may seem strange to see creative content and healthcare in the same sentence. But it’s true that healthcare companies should care about content marketing.  But the healthcare industry is at least two years behind other industries in its use of content marketing. Pew Research found that 72 percent of Internet users looked online for health information in 2012. With healthcare…

new york fashion week

New York Fashion Week: Capitalizing on the Runway

As New York Fashion Week continues this week, the events and headlines get bigger and bigger. Aside from rappers Cardi B and Nicki Minaj fighting at an NYFW party, there is more to be captured. Specifically, retail ecommerce brands can make use of the trends on and off the streets of New York.   With NYFW evolving…

interactive

Interactive Content: What You Need To Know

The demand is high for the next best thing in the ecommerce world. Late 2018 and 2019 is going to be all about utilizing shoppable, interactive content. What is this interactive content? It is imagery and media that integrates quick views to keep customers engaged in the digital experience throughout the purchase process. We pulled some quick…

SSR image

Server-Side Rendering

Server-side rendering may be daunting but really isn’t that bad once you understand it.     Let’s break it down…   Server-side rendering (SSR) is not the ability of an FE framework to render markup, rather the process of rendering or preloading a front-end JavaScript framework to HTML/CSS on the server side. Why should you care about…

Hashtag basics header

#101 –The Basics Of The Hashtag

Let’s get down to the #basics. Remember when you tweeted about how Drake’s new album was #fire or how you #wipedout on the kitchen floor trying to get late night Oreos? We probably have all used a hashtag at one point or another, but does anyone know the actual definition of one?   Let’s take it back…

Let’s GIF It On: Gifs and SEO

  Happy Friday everyone! I have been waiting so, so, so, soooo long to finally do this post. 1 – Because I love GIFs. And 2 – The last blog had so many statistics, my head was spinning. Let’s get down to the important facts about how Gifs can help your SEO. OR just scroll down to see…

Beauty Is Art: Creative Ways to Boost Your Content

    Art can be categorized into various genres like abstract, contemporary, expressionist, and more. If we think about beauty as an art, makeup becomes the medium applied to the blank canvas of the face. Your content can also serve as this canvas. AdWeek contributor, Ana Andjelic suggests that new beauty brands “win by offering a killer end-to-end…

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