Zmags Articles

Content That Converts

Boost Revenue With Content That Converts

Content That Converts Today’s consumer wants to be wowed at every stage of the online shopping experience, which means delivering rich interactivity; in fact, it’s been estimated that interactive content generates 2X the revenue than “flat” content. Is your content strategy able to keep up? In this ebook, we break down five tips for any brand looking…

Pinterest 100 of 2019

Get to Pinning: Pinterest 100 for 2019

With the new year, the ever so popular social media platform, Pinterest has released the top “Pinterest 100 for 2019.” With its exuberant positivity on the internet, more than 250 million people use the tool to discover new ideas and themes. With the Pinterest 100 for 2019, Pinterest Newsroom stated: The way we know an idea is…

Connect Create Convert

Connect, Create, Convert Rich: Content For The Fashion Customer

Rich content is a game changer across all industries – in fact, 61% of consumers report they are more likely to purchase from a company that provides rich custom content. The fashion industry is no different. Fashion customers want an online shopping experience that not only provides inspiration throughout the product discovery process but is also shoppable. In…

Top 10 Blogs of 2018

Looking Back: Top 10 Blogs of 2018

Here at Zmags, we had a great year. We wanted to take time to look back at 2018. So, we rounded up Zmags’ top 10 blogs of 2018! Get Inspired: Our Favorite Holiday Marketing Campaigns of 2017 The holiday shopping season kicks off long before Black Friday and Cyber Monday – to stay ahead of the game…

Black Friday Ecommerce Strategies

Recap of 2018 Black Friday Ecommerce Strategies

You thought Black Friday was over. You thought you could relax and focus on the rest of the holiday season. Well, sorry to trigger you but we have the most recent stats from Black Friday 2018. And this year was record-breaking: $3.7 billion on Thanksgiving, $6.2 billion on Black Friday, and $7.9 billion on Cyber Monday. Here…

Customer Decision Making

It’s Not Rocket Science: The Science Behind Customer Decision Making

Sure, exploding volcanos and science experiments may seem daunting, but the science behind customer decision-making doesn’t have to be. In fact, knowing the science of shopping can increase your views, customers, and sales. For example, picture two types of shoppers. The first comes home with several bags after a long day of shopping sales, while the other…

we all want to be in the ultimate Hollywood clique which consists of Taylor Swift, Karli Kloss, Kendall Jenner, and Gigi Hadid. So why can’t ecommerce business be the same? Keep reading to see how ecommerce collaborations can boost your business.

Squad Goals: Ecommerce Collaborations to Boost Your Business  

Yes, we all want to be in the ultimate Hollywood clique which consists of Taylor Swift, Karli Kloss, Kendall Jenner, and Gigi Hadid. So why can’t ecommerce business be the same? Keep reading to see how ecommerce collaborations can boost your business.   Forbes contributor, David K. Williams, remarked that collaborative ecommerce marketing “is the process of…

Holiday Season

The Game Changer for All Holiday Shopping

When is the worst Sunday Scaries? Answer: Sunday before Christmas. If you are a grade A procrastinator when it comes to holiday shopping like me, then buying the perfect present within two or four days may induce anxiety. Have no fear; I may have just discovered the most useful tool you will ever need. Meet OUTGIFT.  …

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