Content That Converts Today’s consumer wants to be wowed at every stage of the online shopping experience, which means delivering rich interactivity; in fact, it’s been estimated that interactive content generates 2X the revenue than “flat” content. Is your content strategy able to keep up? In this ebook, we break down five tips for any brand looking…
By the end of 2017, it was suspected that mobile would account for 24.4 percent of overall ecommerce revenues[i]. Now in 2019, the number of mobile-commerce transactions will overtake e-commerce transactions globally by 2019, according to a forecast by 451 Research provided to Mobile Marketer. There is now an increased demand for your content to translate to a…
With the new year, the ever so popular social media platform, Pinterest has released the top “Pinterest 100 for 2019.” With its exuberant positivity on the internet, more than 250 million people use the tool to discover new ideas and themes. With the Pinterest 100 for 2019, Pinterest Newsroom stated: The way we know an idea is…
Regina George’s mom from Mean Girls said it best, “Soooo….what is up? What’s the 411? What has everybody been up to? What’s the hot gossip? Tell me everything. What have you guys been listening to? What are the cool jams?” That’s right – we’re talking about the hottest trending products to look out for in 2019. Why…
First and foremost, happy New Year! And with the New Year comes new content marketing trends. There’s nothing like a new year resolution that can boost your marketing strategy. There are new tools and new strategies that are going to make 2019 a game-changing year. Still don’t believe in content marketing? This time last year, it was estimated that…
Rich content is a game changer across all industries – in fact, 61% of consumers report they are more likely to purchase from a company that provides rich custom content. The fashion industry is no different. Fashion customers want an online shopping experience that not only provides inspiration throughout the product discovery process but is also shoppable. In…
Here at Zmags, we had a great year. We wanted to take time to look back at 2018. So, we rounded up Zmags’ top 10 blogs of 2018! Get Inspired: Our Favorite Holiday Marketing Campaigns of 2017 The holiday shopping season kicks off long before Black Friday and Cyber Monday – to stay ahead of the game…
Yes, we know the struggle is real. And we also know that your budget isn’t unlimited. When it comes to sacrificing resources having a low budget for your video marketing isn’t a bad thing. You may be asking how low budget videos are acceptable when video marketing was the most effective tool in 2018. Glad you asked……